Partnership Collaborations
7mesh - Squamish
Collaborating with Squamish brand 7mesh, I produced several pieces of branded content for our social channels focussing on mountain and gravel segments to showcase both the incredible landscape and riding we have here on the North Shore, and the people that come here following their cycling dreams.
Following the theme of our local community, assets were shared with several local businesses including United Strangers Coffee, 7mesh and NSMBA.
Photos: Geoff Livingston
Dream Builds
Working with local creator Geoff Livingston, together we sought to collaborate with partner brands including Race Face/Easton Banshee, Santa Cruz Bicycles, North Shore Bike Park, to create exciting video and photo content aligned with their marketing goals.
Working closely with the brands we worked to establish deliverables whether it be photo, reels, YouTube video, and planned the shoots to create a range of content that met their criteria and allowed for additional media down the line.
Photo: Geoff Livingston
Working with other local businesses is an incredibly effective marketing tool, allowing for shared audiences and customers, as well as boosting the local economy. It feels good to support other businesses around us, so I try to collaborate with as many other small businesses as possible.
Collaborators include United Strangers Coffee, Cadex, Wildeye Brewing and 7mesh and Race Face/Easton/Fox. Each of the above having hosted or sponsored an event, demo day with Steed Cycles.
Other Collaborations
Photo: Geoff Livingston
Photo: Jake Paddon